PayerPro360 – Empowering Pharma/Biotech with Robust Payer Insights
Purpose:
Payer market research and insights generation are essential for pharmaceutical decision-making across drug development, pre-market launch strategies, and post-marketing activities. However, conducting payer research poses greater challenges compared to physician or KOL market research due to several limitations, such as being time-intensive, involving small sample sizes, inadequate payer segmentation, restricted geographical coverage, and higher costs. Furthermore, the insights derived from payer research are often difficult to interpret during decision-making processes due to the absence of adequate in-house expertise.
Key Features:
Payer segmentation & transparent selection of respondents
AI-based, hassle- free research questionnaire design
Turnaround time as low as one week / enhanced efficiency
Expert support for insights
Customizable outputs
Payer engagement post research for follow-up questions
Global payer coverage: 31+ markets reach
Broad therapy area coverage: 20+ therapy areas covered
Target fitment
Geography distribution
About Product:
PayerPro360 is an AI-based web application designed and developed to empower the Pharma/Biotech industries to provide critical payer insights. It offers one-stop solutions, allowing users to select the correct set of payers from categories including Private/Commercial Payers, Public Payers, Managed Care Organizations (MCOs), Pharmacy Benefit Managers (PBMs), Institutional Payers, Charitable Organizations, International Payers, and Others. The questions bank option assists users in building questionnaires/discussion guides, directing them to the appropriate payer. This highly secure and scalable application is developed with the latest cloud technologies and is fully aligned with GDPR guidelines to protect data privacy and security. Overall, PayerPro360 facilitates collecting real-time responses from payers, ensuring our clients have the most current and accurate information for their decision-making process.
Payer Research is critical for any pharma and biotech company in the ever-changing healthcare landscape. PayerPro360, developed by Thelansis through collaboration with an IT consulting partner, amalgamates domain expertise and technology. PayerPro360 overcome challenges such as the lack of flexibility in payer profile selection, difficulty in recruiting the right set of payers in a time-bound scenario, inability to understand the complex market access dynamics in the emerging markets, and intricacies in obtaining real-world data evidence.
How It Work:
Need customize support?
Thelansis also caters to your specific needs by providing customized reports that satisfy your organizational requirements. Get on-demand customization of the report’s scope to exactly meet your needs.